Cast and Cure Holographic Finishes Earn Recognition at FSEA
The Foil & Specialty Effects Association (FSEA) recently revealed the honorees in the 25th Annual FSEA Gold Leaf Awards Competition, held during the FSEA•IADD Joint Conference in Franklin, TN.
In the category of Best Use of Film Casting, three entries were recognized, each of which cited Breit Technologies as the supplier of their cast and cure films.
Label Impressions of Orange, CA earned a Gold Leaf award for its Lalicious Birthday Cake label. According to CEO Jeff Salisbury, “The client wanted the label to ‘pop’” without detracting from the overall design so a cast and cure holographic finish was the ideal choice.”
MCD of Madison, WI, earned a Silver Leaf for the Schutt Sports catalog covers, using the cast and cure rainbow holographic pattern. According to MDC owner Glenn Gauger, “Cast and cure was a great design solution that reflected the growing trend of decorating football helmets in the college market.”
The Bertelsmann Printing Group, along with Dynamic Graphic Finishing, both from New York, NY, earned a Bronze Leaf award for its “Celebration of Hope” entry, a unique invite to a gala celebration. Dynamic Graphic Finishing’s Coating Manager shared, “It was a great choice for this project and less costly that foiling.”
Nearly 300 entries were received from around the world for this year’s Gold Leaf Awards competition. Judged on design, execution and level of difficulty, the competition assesses submissions utilizing specialty finishing techniques, from foil stamping and embossing to specialty coating, film laminating, laser cutting, diecutting, cold foils, and more.
The competition celebrates the quality, added value, shelf presence, security, and brand recognition these finishing processes lend to the printed sheet.